Future Platforms wins Effective Mobile Marketing Award for Twickets

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Posted by Johan van der Steen on 18 Nov, 2016


We’re thrilled to announce that we were successful at last night’s Effective Mobile Marketing Awards ceremony, winning the category Most Effective Entertainment Campaign or Solution for Twickets.

Twickets is our cross-platform ticket exchange that allows genuine fans to trade music, sport and theatre tickets at face value or less. With almost half a million users in the United Kingdom alone, Twickets began as an agency R&D project that now comprises a responsive website and native mobile applications for iOS, Android, and Windows Phone, which have been downloaded over 250,000 times.

Driven by our own personal motivations, we designed Twickets to become a viable and ethical solution to the much-plagued secondary ticketing market. With a goal of being fair to fans, Twickets is an organically grown solution that operates with consumer interests at its core, something we do by only allowing the listing of tickets at or below their face value.

Twickets has grown entirely by word-of-mouth with no marketing spend, but today receives investment from some of the entertainment industry’s biggest names, including CEOs and owners of management agencies overseeing One Direction, Arctic Monkeys, Mumford and Sons and more, as well as Crystal Palace FC Chairman, Steve Parish.

With Twickets, we’ve been able to combine our technological capabilities with our own frustrating experiences as live entertainment lovers, to create a service that is disrupting the secondary ticketing market, which for too long has not been fair to fans or protected their rights.

Twickets is currently progressing through its second round of funding via Seedrs.

Twickets case study image

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