Posted by Johan van der Steen on 24 Nov, 2017
We are excited to announce that we were triumphant at this year’s Effective Mobile Marketing Awards, winning both categories that we were shortlisted for. A night of celebration and glamour saw us take awards for both “Most Effective B2C App” and “Most Effective B2B App” for our long-lasting work with Domino’s; the latter being for the Domino’s driver tracking system – a brand new project for the company.
Latest figures show that the Domino’s eCommerce app has been downloaded an astounding 16.5 million times.; a true sign of an app that has been so popular amongst its customers. Furthermore, with the new Domino’s driver tracking system, Domino’s the company has been able to improve efficiency, productivity, customer satisfaction and ultimately profit margins across all parts of the business.
This is the fourth consecutive year that we’ve been successful at the event, winning awards in various categories through recent years:
2014 – Kirin, Most Effective App or Site Building Platform
2015 – Domino’s UK & ROI Mobile Apps, Most Effective Smartphone App
2016 – Twickets, Most Effective Campaign or Solution
A big thank you to the Future Platforms team that helped make this possible!
The Domino’s retainer team
The Domino’s Driver team
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