Future Platforms Digital Loyalty Index –  a bi annual consumer insight study into the UK’s changing digital loyalty behaviours and habits. We ask 1000 UK consumers which loyalty experiences they love and why they love them and break down a number of other insights to help brands better approach their own digital loyalty thinking.

We launched the report at the end of June to the media and it immediately got picked up in a range of locations including Retail Times, The Grocer, The Sun Newspaper and the Martin Lewis Moneysaving Expert communications. 

We reveal who is ranked highest and who is rising fastest as the UK’s favourite digital loyalty experience and share insights as we analyse the top 20 brands – what they are excelling at and share insights of how could be applied to any digital loyalty experience.