Posted by Johan Vandersteen on 22 Jun, 2017
Future Platforms and EE release the popular festival-goer app for 2017
We’re delighted to announce the release of the official 2017 Glastonbury Festival app, developed in partnership with the festival’s main sponsor EE. This year’s festival, which takes place from 21-25 June, will welcome roughly 135,000 guests to enjoy the performances of Ed Sheeran, Radiohead, Foo Fighters, Katy Perry and thousands more artists.
We’ve been working with EE since 2011 to annually design and develop the Glastonbury Festival app, with a goal of making the event as enjoyable as possible for guests. With the ability to check the schedule, connect with friends, get the latest festival news and more, the app has become an essential digital companion for those on-site.
Updated for 2017 is the bespoke and interactive map, which allows users to check out all the stages, tents, and POIs the festival has to offer. Using the map people are able to see their exact location on the site, as well as drop custom pins to mark tents, meet-up points, and more.
The personal line-up planner lets users survey the festival’s entire list of performers, either in chronological or A-Z view, providing the ability to check set times, turn on alerts, read biographies, and ‘star’ performances to create a personalised itinerary.
New to the line-up planner for 2017 is Apple Music integration, letting users explore new music by streaming song clips for hundreds of performing artists. Tying it all together is native Facebook integration, allowing those at the festival to share itineraries and map pins with each other.
Rigorously tested to work in offline scenarios and during peak usage periods at the festival, the app has earned a history of being robust and reliable without putting a strain on battery. The digital line-up planner was used more than 1.25 million times at the 2016 festival, with the app amassing significantly more downloads across iOS and Android than the total number of festival tickets sold.
We’re excited to give Glastonbury guests another outstanding digital tool for this year’s festival, and look forward to seeing the app being used around the site.
You can read about the history of our work with EE on the Glastonbury app here.
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