Mobile subscription services have suffered a few serious blows in the last couple of years, but the convenience they offer retains an appeal for consumers who are genuinely interested in a specific service.

Puzzler have decided to look into a new and more transparent way of providing subscriptions for their mobile puzzles. We have implemented for them a friendly SMS-based subscription service that gives customers full control over the frequency and timing of their puzzles. But it doesn't stop there. Puzzler are also testing a built-in subscription form that is shown once the consumer has completed his/her first puzzle.

The pilot system, designed and built by Future Platforms, is currently live on a single handset type (Sony Ericsson 750i).

We are looking forward to seeing the results.

Read more about our work with Puzzler Media