Darrall Macqueen are the production company behind Smile and several other children entertainment formats. We work with them to add a mobile dimension to their ideas and then take care of all the mobile design and development.

Run Rabbit Run... - 20.01.05

The game, Bunny Run, was developed by Darrall Macqueen to tie in with their Play The Game series, currently showing on Childrens ITV. We built a service which distributes and bills for a number of versions of Bunny Run. Visitors to PlayTheGame.tv send in a text message containing the keyword BUNNY, and immediately receive back the right version of the game for their phone.